Permanently opts your browser out of online ad personalization via cookies.

Keep My Opt-Outs is an extension for users who aren’t comfortable with personalization of the ads they see on the web. It’s a one-step, persistent opt-out of personalized advertising and related data tracking performed by companies adopting the industry privacy standards for online advertising.

Install "Keep My Opt-Outs" for Chrome

Some things you should know:

• In spite of the standard Chrome permission warnings you may see when you install this extension, we do not track or keep any records related to websites you may visit.

• As more companies adopt the industry privacy standards (http://www.aboutads.info/), their opt-outs will be automatically added to Keep My Opt-Outs. As with all Chrome extensions, you’ll be asked to allow Chrome to update the extension.

• Once you install Keep My Opt-Outs, your experience of online ads will change: You may see the same ads repeatedly, or see ads that are less relevant to you.

• You can confirm that your opt-outs have been set at http://www.aboutads.info/choices/

Other browsers:

Keep My Opt-Outs is also available as an extension for Mozilla Firefox and a plug-in for Microsoft Internet Explorer. Developers who want to extend the capabilities of Keep My Opt-Outs for Firefox and Internet Explorer can find the source code in the project repository.