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YouTube APIs and Tools

Case Study: KickApps

Who They Are






KickApps (www.kickapps.com) provides white label, on-demand social media applications that enable web publishers and marketers to grow, engage and monetize online audiences. Its SaaS platform includes social networking, user-generated content, programmable video players, and widget authoring applications tightly integrated with robust media moderation, member management and reporting. The KickApps platform seamlessly integrates with any website using HTML, CSS, JavaScript, feeds, Widgets and APIs.






YouTube and KickApps




In order to build the most engaging social media experiences at their own websites, publishers require a mix of functionality, content and promotion. By providing KickApps affiliates with access to the world’s premier library of original video content, the YouTube API and Tools offer an ideal complement to the rich set of social media capabilities powered by KickApps at their websites. In addition, by enabling simultaneous publishing of content uploaded to a KickApps powered site to the publishers branded channel on YouTube, the YouTube API and Tools provide a powerful new means of syndication and simplify the steps involved for end users to fully express themselves and reach the largest audience.




Integration with YouTube

KickApps will integrate the YouTube API and Tools to allow KickApps affiliates to easily pull relevant and compelling video from the YouTube library into their KickApps powered community experiences at their own websites in order to increase engagement with their audiences. KickApps will leverage the YouTube upload API to allow KickApps affiliates to publish video uploaded to their KickApps powered community to their branded accounts on YouTube to maximize cross-platform exposure and simplify workflow for their users.