Encapsulates all the information in the feed. This is the document root tag of the XML file. This is the language to be used in reporting for this feed and the language of the content in the feed. List of redemption methods that apply to ALL coupons in this feed. Each coupon can override this global default. Information about your organization. This is typically only provided by third party providers who wish to apply their own branding to coupons. The name of your provider organization. The URL for the logo of your organization. This should be a gif, jpg, or png image, and is allowed to be up to 100 pixels wide and 21 pixels high. It may not contain animation. The URL of the website for your organization. Email address to receive error reports from the feed. The datum in use for geographic coordinates. Currently supported values: TOKYO, WGS84 If this tag is absent, WGS84 is assumed. A language description. The value must be an ISO 639 lowercase 2-letter language code (http://www.w3.org/WAI/ER/IG/ert/iso639.htm#2letter). For example English is en, French is fr. A URL to fetch a PNG, JPG, or GIF image to appear in the coupon. The image should be 120x120, but will be proportionately resized if it is larger than this. Whether the coupon can be discovered by search. Setting this value to false means that the content will not be indexed by search engines. This allows the provider to control the targeting of their coupon via ads or other delivery systems. If provider_info is provided at this level, it overrides the provider_info provided at the listings level. The name of the business as it should appear on the coupon. A unique identifier of 1-60 characters from a restricted character set. First headline of text describing the coupon offer. Second line of text describing the coupon offer. Any refinement of the offer beyond the coupon_title and subtitle. This includes terms and conditions, if any. The date on which the coupon expires. This will be printed on the coupon. It is optional. The date on which the coupon can first be presented. It is optional. The late date on which the coupon can be presented. It is optional. The number of days after printing that a coupon is valid. It is optional. This is printed on the coupon, and is used for clerks to recognize the offer and enter it into a point of sale system. Supported barcode types. Each type has restrictions on the type and amount of data that can be encoded. At most two barcodes are allowed for each coupon. In addition, there is a limit on the total amount of data that can be encoded in barcodes on a coupon. This limit depends on the the rendering style of the coupon, but is currently set at 32 bytes. UPC-A barcode data. This consists of a total of 11 or 12 decimal digits. The optional last digit is a check digit. If it is not supplied then we will calculate it. EAN-13 barcode data. This consists of a total of 12 or 13 decimal digits, with the first two digits being a number system that corresponds to coupons in the appropriate locale. The last digit is an optional check digit (if not supplied, we will supply it). EAN-128 barcode data, also known as GS1-128. The specification of these is beyond the scope of this document, and the supplier should refer to the UCC standard. Formats 1-4 are supported. Code 128 barcode data. The payload consists of up to 32 ascii characters. Code 39 barcode data using up to 20 characters from a restricted character set. No checksum is required in the data. List of redemption methods that apply to coupons. These can be club_card elements or references to club_cards. Identifier for the club card. For example, "SuperStoreCard". This uniquely identifies a particular brand of club card. 1-60 characters from a restricted set. Retailer's club card for coupon redemption. Display name of the club card URL for the logo of the club card. Message text for call to action to add to club card (e.g. "Add to Card") URL for handling user's action to add coupon to club card. URL for the store logo. Encapsulates all the information related to a single business location. Unique ID of the listing on your site. The name of the business. Address of the business, including street number, street name, town/city, state/province/region, and postal code. Example: 1600 Amphitheatre Parkway, Mountain View, CA 94043 The type of address data provided. A particular component of an address. Example: 1600 Amphitheatre Parkway The type of address component provided. Example: addr1 The country that this listing is located in. The value must be a ISO 3116 uppercase 2-letter country code (http://www.iso.org/iso/en/prods-services/iso3166ma/02iso-3166-code-lists/list-en1.html). For example, United States is US and Canada is CA. The latitude that corresponds to the location of the listing. For example, the latitude for 1600 Amphitheatre Parkway, Mountain View, CA 94043 is 37.423738. The longitude that corresponds to the location of the listing. For example, the latitude for 1600 Amphitheatre Parkway, Mountain View, CA 94043 is -122.090101. The phone number of the business. The type of the phone number. Main voice telephone number. Toll free telephone number. Fax telephone number. Telecommunications Device for the Deaf telephone number. Mobile telephone number. The category that the listing belongs to (based on your site's taxonomy). Example: Restaurants - Chinese Encapsulates all the content relevant to a listing. Encapsulates a block of text about the listing such as a description or a restaurant menu. The type of the text. If the contents are a general description of the business. If the contents are a restaurant menu. Encapsulates a single review of the listing. The type of the review. Review was written by a member of your staff. Review was written by a user of your site. Encapsulates an image relevant to the listing. The image type. The URL of the full-sized image The width of the image The height of the image Encapsulates a set of attributes about the listing. All attributes must be displayed on a single page on your site. If you have multiple pages that contain attributes, then include each page as a separate attributes tag. A single piece of structured information about the listing. For example, if the name is Business Hours then the value can be Mon-Fri 9am-5pm. If the name is Payment Types Accepted, then the value can be Cash, Visa, Mastercard. Use the names and values that appear on your site. The name of the field displayed on your site. The importance of the fact, which may effect the order in which facts are displayed in search results. A single piece of structured information about the listing, which should be hidden from users, because it is used for some internal purpose. The name of the hidden field. The URL of the page on your site that contains the content. We will link the teaser on Google Local to this page. A short summary of the content. The name of the author of the content. The value can either be a user name or a full name in the format "Firstname Lastname". The entire text of a review or description of the listing. Can contain escaped HTML The official website of the business. The email address for consumers to use when contacting the business. If applicable, the rating score associated with the review. The value should reflect how the rating appears on your site. If there are multiple ratings for a single review, then use a separate rating tag for each rating. Type of the rating such as "Service" or "Food Quality". If there is only one rating score in the review, then name may be omitted. The date the listing or piece of content was created. A set of listings along with an id. A set of coupons along with an id. A unique identifier for an listing collection. A unique identifier for an coupon collection. Presence of this element indicates that all listing nodes in the feed are included in a group. Presence of this element indicates that all coupons in the feed are included in a group. A group consists of a set of listings and coupons, along with an id. These are used for two purposes, namely to describe that all coupons in the group are valid at all listings, and to describe a possible landing page for Google to host. A unique identifier from a restricted character set.