Launch Checklist

The following checklist will help you to ensure that your customers will have a smooth and consistent shopping experience with Google Checkout. For more information about Google Checkout policies, please review the product Terms of Service or visit the policies page.

Technical Guidelines

• We have included the Google Checkout shopping cart JavaScript file on every page on our site where the shopping cart displays.

  • In the URL for the JavaScript file, we have set the mid parameter value to our Google Checkout merchant ID.
  • In the URL for the JavaScript file, we have set the currency parameter value to the appropriate currency code for our business. (U.S. merchants should use the currency code USD and U.K. merchants should use the currency code GBP.
  • If we want to use Google Analytics to track cart activity, we have added the aid parameter to the URL for the JavaScript file and set that parameter's value to our Google Analytics tracking code. We have also logged in to our Analytics account and enabled e-commerce reporting.

• We have added CSS annotations to product pages to identify product titles, descriptions, prices and other information for the shopping cart.

• We have updated our CSS file (or are releasing a new CSS file) with CSS customizations for the shopping cart widget. This item is optional and only necessary if you have customized the shopping cart's appearance using CSS customizations

• We have updated our JavaScript file (or are releasing a new JavaScript file) with JavaScript customizations for the shopping cart widget. This item is optional and only necessary if you have customized the shopping cart's behavior using JavaScript controls.

• For every product, we have either specified shipping costs using CSS annotations or identified shipping options using the HTML API syntax. If we are using HTML API functionality to specify shipping options, we have defined those options in a single file that can be included on each page in a non-visible <iframe>

• We have set up tax rules in the Merchant Center and have checked the amount of tax calculated for several different shipping addresses where we do and do not charge tax to ensure that the tax rules are properly configured.

• If we added Google Analytics tracking to our shopping cart integration, then we also removed any Google Analytics code that appears on the same page as the shopping cart. See the Enabling Google Analytics with your Shopping Cart section for more information.

Branding Guidelines

The following guidelines ensure that we clearly message information about Google Checkout to our customers.

• We present Google Checkout to our buyers as a distinct checkout flow which supports a number of payment types, not as a payment type in itself such as Visa, Mastercard, etc.

• On our homepage, we display a standard Google Checkout acceptance logo to let buyers know they can make purchases with Google Checkout.