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Data associated with a text ad. This data is used by
AdService.
Note: For statically typed languages, such as Java, create an instance of TextAd. For dynamically typed languages such as Perl and Python, create an Ad data object. Then either specify the xsi:type attribute as TextAd or set the adType field to TextAd.
For guidelines about text ads, see Editorial Guidelines in the AdWords Help Center. Also see Text Ads FAQ.
| Field name | Field type | Field description |
|---|---|---|
| adGroupId | long |
ID of the ad group associated with this ad.
This field is not mutable. |
| adType | AdType |
Concrete type of this ad. Generally, this field is
read-only, but may be set by scripting languages to indicate a concrete
type.
Values are:
|
| description1 | string |
The first line of description text in the text ad. Must not exceed
35 characters. |
| description2 | string |
The second line of description text in the text ad. Must not exceed
35 characters. |
| destinationUrl | string |
Destination URL associated with this ad. May be overridden
on a per-keyword basis by Keyword.destinationUrl.
Must less than 1024 characters (or 200 characters for mobile ads).
Must use the http://your-domain-name format (for example,
http://www.google.com). |
| disapproved | boolean |
True if this ad has been disapproved by Google.
Disapproved ads will not be served.
Ads might be disapproved for a variety of reasons, see the
AdWords Help Center for more information about
disapproved ads. |
| displayUrl | string |
URL shown in this ad. Must not exceed 35 characters (or
20 characters for mobile ads). Mobile
ads targeted to Japan must not exceed 10 Japanese characters.
http:// is not required (for examle,
www.google.com). |
| exemptionRequest | string |
Reason for allowing submission of an ad that violates the ad
policies described by Google's AdWords Editorial Guidelines. Must be no
longer than 300 characters.
Set this field only if this ad violates policy. Unnecessarily specifying an exemption request will cause any add or update operation to fail. For more information, see Policy Checking in the Web Services overview. |
| headline | string |
The headline of a the text ad. Must not exceed 25 characters. |
| id | long |
ID of this ad. This field is set by AdService when
the ad is created and it is not mutable. |
| status | AdStatus |
Current status of this ad.
Values are:
|
|
